Keith Villa’s New Venture, CERIA Beverages, Hires Former MillerCoors Exec as CMO

Dear Client:Former MillerCoors and Coca-Cola exec, Doug Christoph, has been tapped to lead the market strategy for Blue Moon creator Keith Villa's new venture, CERIA Beverages, the Colorado-based company announced.Recall that the plan for CERIA is to launch their THC-infused non-alcoholic craft brews (that actually get you high) in Colorado later this year and then roll them out to other states where recreational marijuana has been legalized.As chief marketing officer of CERIA, Doug "will focus efforts on crafting CERIA's brand