Is MillerCoors Preparing Miller Fortune?

Dear Client:BBD has been hearing buzz about a new higher alcohol beer under the Miller banner since their distributor meeting, but now a trademark filing seemingly points to a new beer called Miller Fortune, reports Ad Age.MillerCoors acknowledged it has many innovative ideas in the hopper but "many may never get to testing." The rumors were that Fortune was going to a sweeter, higher alcohol brand similar to Bud Light Platinum. MillerCoors execs have previously said they were not averse