Beer Business Daily – beer industry news and numbers

Everything’s Still Gravy for Truly in Seltzerland

Dear Client: Need more reasons to believe in not only seltzer, but also Boston Beer's supremacy in it? Chief Dave Burwick had plenty to offer on Boston's Q1 call last night.  Analysts tried to stump Dave and Boston founder Jim Koch on seltzer's continued run rate: 'What about all the new entrants? And deceleration?' But Dave had nothing but good news. TRULY SHELF SPACE UP ALMOST 50%. Start with shelf space: Dave said Truly has gained about 45% shelf space

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