Constellation Snags Nearly 3 Points of Convenience Dollars in Latest Scans

Dear Client: Holy cow. Looking at the latest scans from NielsenIQ for the four weeks ending November 13, it’s hard not to latch on to the trends coming out of the convenience channel – where some of the biggest dollar share gains and losses by brewers that we can recall are going down. CONSTELLATION GAINS 2.8 POINTS OF CONVENIENCE. Indeed, in the latest four weeks, Constellation (up 12.6% in dollars) gained a mind-blowing 2.8 points of convenience dollar share over