Dear Client: Constellation is set to launch Victoria's first innovation in the U.S. this fall: Vicky Chamoy. The brand, which seeks to appeal primarily to Victoria's core un-acculturated Hispanic consumer, will hit in 24 oz. cans, starting this September. It is slated to go national. Based on sell sheets and other intel we've seen (from … Continue reading "Constellation Launching Victoria’s First U.S. Innovation: Vicky Chamoy"
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