Grokking the efficacy of innovation. Dear Client: On our little web show, BeerNet Radio, recorded last week in a Chicago restaurant during the NBWA Convention, Houston distributor Don Faust had the contrarian take that brewers should be careful not to over-innovate at the expense of losing focus on the "core brands that pay the bills at our companies", because "in eighteen months, what is really [still] there?" A FORTUITOUS EMAIL. At about this time I coincidentally received an email from
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