Beer Business Daily – beer industry news and numbers

Check-Up on Predictions: How Are We Doing?

Dear Client: We are now more than halfway through the year, so it's time to go through our predictions made in January and see -- so far -- how well we did.  Let's take a look. -PREDICTION: January is going to be an abysmal month for beer. Consumers will do their best to lay off the booze to fulfill their "Dryuary" Goal and methinks beer will get hit the hardest. OUTCOME: We were a bit pessimistic on this one. January

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