Beer Business Daily – beer industry news and numbers

What Drove New Belgium in 2017?

Dear Client:We checked in with New Belgium on 2017 trends. The brewer is outpacing general segment trends, up 5% YTD in Nielsen grocery and convenience. The general craft segment is up around 1.3% in these channels.The brewer can attribute much of that growth to a few key things, especially big new launches like their Voodoo series and Dayblazer. Cans have played their part, too.VOODOO HIGHLIGHTS. The Voodoo Ranger series has given the brewer a serious boost this year. Voodoo Ranger

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