Vermont Hard Cider Retools With Big Innovation Plays Upon New Cidery Debut

Dear Client: This weekend, Vermont Hard Cider will open its new state-of-the-art $34 million cidery with their new marquee event, "Ciderbration," featuring musical acts, meet and greets, and tours. The sold-out event will entertain "well north" of 10,000 people, per VP sales Terry Hopper. "If we get 10,000 people here, we'll be like the fourth largest town in Vermont that day [August 23]," he said. It's a good time to check in with the company. Obviously cider has seen a