Dear Client: The most ubiquitous of beer apps, Untappd, is celebrating 10 years of existence. It is the most popular beer app around, with a staggering captive audience of both breweries and drinkers, who virtually log what they are drinking via "check-ins." Consider: “Over 9 million users have checked in 925 million beers across the globe,” per company. “Untappd currently serves users globally, with virtually every U.S. brewery and nearly 12,500 international breweries maintaining brewery pages on the app.” The
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