Troy Aikman’s Eight Riding a Wave of Momentum in Texas

Dear Client: It would appear that Troy Aikman is still notching wins, even after hanging his cleats up some 20 years ago.  Recall, the former Dallas Cowboys QB and three-time Super Bowl champ, launched a new super premium beer, called EIGHT (of course), in Texas (also, of course) earlier this year, and it is apparently off to a historic launch in the state. EIGHT clocks in at 90 calories and 2.6 gram carbohydrates, with no sugar or adjuncts.  This is