The Ethos Behind Fast-Moving Beer Girl

Dear Client: Beer Girl has built a national network of more than 92 wholesale partners, “the majority of whom came on board in the past six months,” co-founder and CEO Caroline Foulk told the room at Making Moves in Orlando last week.  That number caps the Beer Girl run we’ve tracked here at CBD, from self-distribution to their first wholesaler just a year ago [see CBD 10-07-2025]. Beer Girl depleted 30,000 cases last month alone, Caroline also shared from the