The Best Stories in Craft

May 17, 2012The Best Stories in CraftDear Client: Or rather, on building them. Three craft brewers -- Brooklyn's Steve Hindy, Golden Road's Meg Gill, Boulevard's Jeremy Ragonese -- joined moderator Kim Jordan to talk about the evolution of their craft beer branding and marketing during CBC. In a telling moment, Steve admitted that he had thought the craft industry needed a "Got Milk?"-type ad campaign. "I think in the last year, I've come to realize that it was a terrible