Tenth and Blake’s Beer of the Month Club

December 15, 2011Tenth and Blake's Beer of the Month Club Dear Client: Earlier this year we covered Tenth and Blake's "Brewers Unleashed" R&D program, where T&B brewers dabble in experimental beers. Director of strategy Jeff White called the program "some version of an organic or new product development pipeline, from the brewers back to us." The brewers have periodic pow-wows with the rest of the Tenth team, talking about the beer concept and whether it turned out the way intended.