Survey Says Selection Good for Beer On Premise

Dear Client:Is more selection better for on-premise beer sales? Market research firm Consumer Edge Insight concluded that offering a larger selection of beer at restaurants leads to incremental consumption after a recent online survey of 2,500 on their alcohol consumption behaviors. About one-third of regular restaurant-going alcohol drinkers surveyed said they're more likely to order beer when offered a large selection of beer brands at a restaurant. And one-fourth of survey respondents said a bigger beer selection makes them more