Dear Client: It's not just the biggest brewers (some of them, anyway) who are stepping up to give distributor/retailer partners some relief on expired or expiring, untapped kegs. This morning, BBD broke news that Sierra Nevada would offer a 60% reimbursement of the purchase price of untapped and out-of-code kegs, for distributors who "are providing market-wide relief to on-premise retailers." That's good through June 30th. They'll also “pay for, and arrange, all backhaul freight and product destruction.” And knowing how
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