Beer Business Daily – beer industry news and numbers

Summer of Un-Beer?

Dear Client:Could it be the summer of un-beer? If you read sister publication BBD, you know that IRI trends haven't been so hot for beer YTD. Volumes are down YTD to May 14 in multioutlet and convenience. And even craft has decelerated in the latest 4-week period, from up 2.5% YTD to up a mere 1.5%.So even though we'll be drinking some good ol' bonafide beer this Memorial Day weekend -- the unofficial start to summer -- we thought it

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