Beer Business Daily – beer industry news and numbers

Schilling’s “Keep it Wild” Keeps Getting Bigger

Dear Client: Schilling Cider’s annual “Keep It Wild” campaign continues to scale alongside the company itself, with the cidermaker posting another record April, and its "second-best sales month ever in company history." Recall, the April-based program donates 5% of sales from a handful of Schilling’s lead ciders to nonprofits focused on preserving wild spaces. This year marked the fifth installment of the campaign, and it delivered its most impactful one yet, CCO Eric Phillips told CBD. Indeed, the company raised

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