Oskar Blues Doubles Down on Dale’s Legacy With New Line Extension and Look

Dear Client:  Colorado-based Oskar Blues Brewery is doubling-down on its flagship legacy – Dale’s Pale Ale – by adding a line extension and a new look to the Dale's portfolio, which includes an all-new 4.2% ABV Dale’s American Light Lager as well as a 9% ABV Dale’s American Double IPA, which first debuted last year. The suite of Dale's brews now have unifying red, white and blue packaging.  DALE'S BRANDS 60% OF OB VOLUME. Increasing the brand’s visibility from flagship