Needling New Glarus’ Jeff Schaefer

October 4, 2011 Needling New Glarus' Jeff Schaefer Dear Client: ...You know, in a friendly way. Even though they only supply to Wisconsin, the 110,000-barrel brewer always creates a lot of national buzz, especially at GABF. Many brewers and beer geeks recounted rushing to the Midwestern brewer's table before supplies started to run dry, as they always do early on in the fest. CBD cornered sales director Jeff Schaefer about some strategy and that dog-eared question that just has to