Narragansett Celebrates Brewery History in Holiday “Share a ‘Gansett” Campaign

Dear Client: Hot off its 21st birthday celebrating its comeback from its pre-20th century origins this year, Narragansett is doubling down on sharing the brewery’s history with fans with its forthcoming holiday campaign telling consumers to “Share a ‘Gansett.”  The LTO campaign hits in late November and “will bring Narragansett’s extensive archive of vintage advertising, artwork and characters to life through limited-edition cans and packaging,” per company release. Some of the company’s “most memorable characters” will be “front and center