Much Ado About On-Premise

Dear Client: Last week the Brewers Association hosted their Power Hour lunch featuring on-premise insights for the craft category provided by Peter Reidhead, vp of strategy and insights for GuestMetrics. Yep, craft is still growing big time, with IPA leading the pack. Higher-priced crafts and smaller craft brands are growing faster than larger brands. Here are some more highlights for you:DAY PARTS. If you look at the three drinking parts of the day (excluding breakfast), happy hour is the largest