Just How Big is Session Craft? Getting Bigger

Dear Client:With all the writing we've done on session craft for the past few years, we wondered: Just how much of the craft market are they?Nielsen has the answer, at least for all measured off-premise outlets (what they dub xAOC + Liquor Plus + Convenience + Military).They broke out "sessionable" craft -- defined as any item with less than 5% ABV -- along a few time periods.Not surprisingly, it's higher share in the summer weeks, when it gets to almost