Jiant Brings on Actor Chace Crawford as Chief Creative Officer and Part Owner

Dear Client:  Big news for up-and-coming RTD hard tea brand, Jiant: Chace Crawford, known for his role in Gossip Girl and The Boys, is joining the California-based company as its Chief Creative Officer, and part owner.   The actor first discovered the brand at his local grocery store. Now, he’s not only helping unveil a new campaign – “Geriatric Elder Millennial,” which captures the challenges of “modern adulting” – he’s also become an equity owner in Jiant.  “As Chief Creative Officer,