IRI: Hazy Little Thing on a Tear, Other Share Gainers

Dear Client: Craft did pretty well in this latest round of IRI, to February 24: Where its 52-week numbers are at only up 2.6% (in dollars) in multi-outlet and convenience, the YTD trend is up 3.8%. It's still tough at the top. In fact, almost all the top five craft brands -- Blue Moon, Sierra Pale, Lagunitas IPA and Shock Top Belgian White -- are down YTD in MULC, except Shiner Bock, which is up 0.8%, a break from its