IBIS Craft Outlook Predicts 2,500+ Players in Next 5 Years

Dear Client: While other outlets and even some craft producers are bracing for a possible retrenchment of craft growth, IBISWorld's report on "Craft Beer Production in the US" most notably goes the other way. The executive summary is quite bullish over the segment's next 5 years, which it expects will be boosted by several key external drivers including commodities prices, wholesaler outlook and consumer trends. The main idea is also surprising: brand recognition and increasing disposable income will benefit the