How Does Craft’s 2021 Off-Premise Sales and Dollar Share Compare to 2019?

Dear Client:  Last week we wrote about craft’s slip in dollar share over the month of September in NielsenIQ scans, and a similar story bears out in the latest set of IRI scans.  CRAFT STRUGGLES IN SEPTEMBER SCANS. Craft wasn’t the big loser of dollar share during the four weeks to October 3 in IRI’s multi-outlet and convenience channel, like we saw in Nielsen’s all outlet channel scans last week, but it came close. Craft ceded 0.80 points in dollar