HOP WTR to Test Convenience Waters

Dear Client:    An oft-repeated comment made by HOP WTR co-founder and CEO, Jordan Bass, in our recent catch up on the brand is how they’re seeing “more and more mainstream acceptance” with the product, which will lead to some new pushes in convenience (read on). Back to Jordan’s claim of “more and more” acceptance, well, that much is evident in the brand’s sales growth this year, as HOP WTR has had a banner ’23.  TRACKING THE TRACTION OF HOP WTR.