High ABV Gator Line a “Major Shot in the Arm” for Abita

Dear Client: Louisiana’s Abita Brewing Company is seeing green shoots with its high-ABV, flavor-forward “Gator” series, which is up 12.6% YTD, per internal depletion data the brand shared with CBD.  Growth from the series comes as Abita projects to be about flat this year, coming off 2023 where it did 79,380 barrels, which was down 5%, per New Brewer stats.  Recall, Abita VP of sales Leo Basile told CBD last year they were seeing strong single-digit growth with their 8%