From Craft Brewer to Super Bowl Stars: Cutwater Debuts Regional Big Game Campaign

Dear Client: It's been a long time since we've covered Yuseff Cherney and Earl Kight in Craft Business Daily, but we used to feature them often. Longtime readers know they founded San Diego brewer and distillery, Ballast Point, which they sold to Constellation a half-decade ago for $1 billion.  After that, of course, Yuseff and Earl pivoted to putting their renowned spirits in the vessel of convenience -- cans. Now their fast-growing canned cocktail company, Cutwater Spirits, is owned by