Fred Matt on Being an Early Adopter vs. Follower on Craft, RTD Innovations

Dear Client: F.X. Matt Brewing is no stranger to the ups and downs of the craft beer market, what with 138 years under its belt. And while F.X. Matt’s branded beer brands were slightly worse for wear than the craft market overall last year (with its brands down 7% in volume), the company’s contract brewing business more than made up for it, at up 11% in ‘25, chief Fred Matt told CBD.  “What I’d attribute that to, really, is our