Founders Part II: New Markets and On-Premise Plans

Dear Client:Yesterday we broke news of Founders blockbuster year. The continued success of All Day IPA has catapulted them to close to 470,000 barrels, 34% depletion growth and likely a top 10 spot among craft brewers. But despite these stellar trends, co-founder and CEO Mike Stevens still characterizes the on-premise as a struggle (as have many, as echoed in the following stories). Draft is about 22% of Founders' total volume, which underindexes for craft. DRIVING ALL DAY DRAFT IN 2018.