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Fonio: A Big F*ckin’ Deal (Or, How Brooklyn Brewery Will Grow the U.S.)

Dear Client: Brooklyn Brewery finished 2024 just shy of 340,000 barrels globally, up 3%.  That’s a pretty great showing for a top 10 craft brewer, in a particularly tough year for the segment (you know the story; craft is down, and closings outpaced openings for the first time in decades last year).  But the wind beneath BK’s wings was actually its international business, as they were down high singles in the U.S. – with “trends improving” closer to home, president

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