Beer Business Daily – beer industry news and numbers

“Flourishing” NOCA Expects Another “Explosive” Year in 2025

Dear Client:  NOCA CCO Andrew Norlin hit up CBD with an update on the health of the young, flying, and flavored beverage brand heading into the final quarter of the year. He offered some new details on its latest brand, Alcolo, born in partnership with YouTube star Cody “Whistlin Diesel” Detwiler. In short, NOCA continues to “flourish,” Andrew said, with dollars up a whopping 407% YTD in multi-outlet and convenience data, representing $6.5 million dollars added to the category. HANGING

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