Dogfish Finds New Life in the Dead, Growing Again For the First Time Since ’19

Dear Client:  Dogfish Head’s new Grateful Dead Juicy Pale Ale is officially the fastest-growing beer in the company’s history. And it’s been a “huge contributor” to the fact that Dogfish is now growing again for the first time since 2019.  Founder Sam Calagione shared this week that the new brand is “trending at over double what we forecasted,” with about a quarter of a million CEs packaged to date. The brand has eclipsed their longtime flagship 60 Minute IPA as