Craft Tops $111 Million in Scans for Second Straight Week

Dear Client: Craft delivered another massive week of sales in scans. Recall, craft turned in its best-selling week, year to date, in the previous set of scans, doing just under $112 million for the week ending May 3 in IRI’s all channel plus liquor universe. Craft sales in the latest set of scans, provided to us by Bump Williams Consulting, aren’t as high, but they’re pretty dang close. The segment saw sales grow by about $23.6 million, representing a 26.7%