Craft Seasonal, Variety Still Struggling

Dear Client:The craft segment is growing low-single digits in both the food and multi-outlet and convenience channels in the latest IRI to May 14.In food, its largest channel, craft is up 3.6% YTD in dollars, and up 2.3% for the latest four weeks.In MULC, craft is faring a little better, up 4.4% YTD and 3.3% in the latest four weeks.Craft is actually growing high-single digits in the convenience channel, however, up 7.5% YTD and 7.4% for the four weeks.HOW ARE