Craft at the Half in Scans

Dear Client:  NIQ scans thru July 1 have hit, giving us a look at craft’s off-premise performance for the first half of 2023. With dollars down 3.7% and volume down 7.4% over the first six months of the year in total NIQ channels, it’s fair to say that craft has had a tough start to 2023. But then again, so have most other beer segments. MAJORITY OF BEER SEGMENTS DOWN AT THE HALF. Indeed, only three beer segments are growing