Chicago Brewer Hatches Clever on Premise Promo with Lyft

Dear Client:A new beer from Chicago's Baderbrau Brewing could really stand out at local bars when it launches later this month, not because of its name, style or ABV, but for what comes along with it - as much as $5 off your next Lyft ride. That's right. The folks over at Lyft and Baderbrau have teamed up on a beer.The new brew, dubbed Five Star Lager, will roll out to 10 Chicago bars on January 19 "with a heavy