Dear Client: SweetWater is certainly busy these days. As we announced earlier this week, they're currently kicking off Memphis, Tennessee. We caught up with VP of sales/"parole officer" Dave Guender mid-kickoff for some state of the union. The first 30 days are crucial for establishing the Sweetwater brand, Dave says, and ensuring its long-term health. The Memphis assignment was a difficult one, which came down to a couple of good candidates. "We feel the wholesaler is an extension of the
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