Brooklyn Restructures U.S. Sales Team, Calling Craft “Headcount Race” Unsustainable

Dear Client: Yesterday's news of Ballast Point's sale reflects a not-so-new truth: The craft industry is light years from what it was four or five years ago.  Now, even brands like Brooklyn Brewery are changing operations to reflect that fact.  The brewer, who brought California's 21st Amendment and Colorado's Funkwerks onto a shared sales and distribution platform effective 2018 [see CBD 07-26-2017],  announced a restructuring to its staff on Monday. Brooklyn hasn't shared numbers, but we're hearing the reduction was