Boston Beer is Opening a Seltzer Taproom: Truly LA

Dear Client:   In the face of slowing seltzer trends, category leaders like Mark Anthony and Boston Beer are doubling down on their brands.   To that end, Boston just announced that it will open an 8,000-square-foot Truly Hard Seltzer-centric taproom in the downtown Los Angeles Arts District early next year, "adjacent" to its existing Angel City Brewery location.  "The fully immersive seltzer taproom will offer drinkers and culture seekers innovative flavors that push traditional seltzer boundaries, as well as an exciting