Boochcraft Sizes Up the Hard Kombucha Market

Dear Client: Our reporting on the hard kombucha space has picked up pretty significantly over the past year, but will it be a common category moving forward? Possibly. The folks over at Boochcraft, one of the top players in the up-and-coming category, believes the hard kombucha space could become a $200 million to $300 million category in the next five years. Craft Business Daily sat down with Boochcraft’s VP of sales and marketing, Brandon Börgel, to discuss how Boochcraft is