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Bell’s Talks Light Hearted Launch, Pandemic Pivots, And More

Dear Client:  BBD snagged some phone time with Bell’s Brewery founder Larry Bell last week to talk all things state of the union [see BBD 10-09-2020]. Today in CBD, however, we'll give you a look at how the Michigan-based brewer has fared in 2020, including Light Hearted’s year one performance, Bell’s pandemic pivots, and, of course, what’s next. Larry told us last week that while they are currently down for the year, they’re “not down bad,” and the number continues

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