Ballast Point’s World Series Spots Driving Distribution?

Dear Client:Those who tuned into Game 7 of the World Series last week saw a bevy of ads from beermakers, including the new marquee Sam Adams spots we reported on last Thursday.But another craft spot was particularly unexpected: two 15-second spots for Ballast Point flagship, Sculpin IPA.Indeed, Constellation tells CBD that they actually produced the Sculpin spots for digital."We were keeping a close eye on the ratings during the series and for Game 7 we saw an opportunity to be