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BWC’s Impact Brands of 2022

Dear Client: As part of their year-end review, Bump Williams and his crew at BMC put pen to paper and create a "custom calculation" -- a proprietary algo of sorts to rank beer brands in the grocery channel based not just on sales growth, although that plays a big part, but on other factors including weighted distribution, average price/mix trend, market share, and other factors. We all know who the big sales winners are -- take a bow Modelo Especial

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