Bud Light Platinum Prepares to Rollout

January 23, 2012Bud Light Platinum Prepares to Rollout Dear Client:The long-awaited rollout of Bud Light Platinum is upon us, the new brand in a colbalt blue bottle that A-B calls a "game changer." Product is rolling into warehouses as we speak and will hit the shelves in Texas this week, and the rest of the country next. Platinum has 6% alcohol by volume where legal and 137 calories, compared with Bud Light which has 4.2% abv and 110 calories. Platinum