Beer Business Daily – beer industry news and numbers

Wholesalers Grok A-B Hikes

Dear Client: When BBD spoke with A-B sales chief Simon Wuestenberg on their imminent October price hike earlier this week (which will be higher than the one they took in January), as well as the 4-cent per case equivalent freight and fuel surcharge, he shared that wholesalers generally wanted that increase and surcharge to happen at the same time. So it will. [These hikes, obviously, come due to an "unpredictable, unprecedented external” cost environment; see Tuesday's issue for more.] That's

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