Beer Business Daily – beer industry news and numbers

What Everyone (not named A-B) is Doing for the Big Game

Dear Client:  COORS SUPER BOWL SPOT? HA, IN YOUR DREAMS Like every other brewer not named Anheuser-Busch, Molson Coors is locked out of national airtime during the Super Bowl on February 7.  That leaves Molson Coors with not a whole lotta options on the day of the Big Game: They could A) sit it out, B) pay for regional airtime, C) do something digital, or D) infiltrate people’s subconscious and have them dream of their brands before, during and after

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