The Reshaping of Coors

Last week we spoke with Coors Brewing Co. president and CEO Frits van Paasschen about a wide range of topics. Frits was also a presenter at Molson Coors Brewing's analyst meeting on Monday, which has gotten generally positive reviews from Wall Street. Coors may be the dark horse Cinderella story of 2006. BBD highlights:After a year on the job, the brewer certainly looks to be in a better position. "We have positive momentum," says Frits. He graciously credit's Lee Buxton